Events
Malwarebytes 2022 RSA Conference theater presentation
How do you draw the right people into your booth, get them excited about your #NODRAMA cybersecurity story, and convert them into qualified leads—all in a noisy, intense, and highly-competitive expo environment? At the 2022 RSA Conference, Brass Tack did all three with an engaging, relevant, and dynamic live theater presentation that played a key role in helping Malwarebytes exceed all of their lead targets and engagement goals.
DigiCert Virtual Security Summit 2022
As we all know, virtual events suddenly became a thing in 2020, as businesses were forced to quickly pivot from large in-person events to virtual conferences in the face of the COVID-19 pandemic. Brass Tack worked with Event Marketing Partners to make sure “virtual” did NOT equal “stale and boring” with a polished, fast-paced, highly-produced virtual production that overcame two years of Zoom fatigue with compelling content and a uniquely engaging and visual user experience.
Ivanti Interchange
All too often, general sessions at corporate conferences turn into a stale parade of talking heads that no amount of expensive lighting, staging, graphics and production can rescue. At Ivanti Interchange, Brass Tack turned this convention on its head with a fresh late night talk show format that featured a live band, short segments, and plenty of entertainment. The result was a week of highly-rated general sessions that brought Ivanti’s story to life in a memorable and approachable way.
Veritas Vision
For years, Brass Tack worked with Veritas to imagine, write, and produce fresh, innovative general sessions that kept audiences interested and engaged—and presented their company vision and story in unexpected ways.
Symantec RSA theater presentation
This fun, fast-paced in-theater game experience drew huge crowds, delighted the audience, and brought Symantec’s cybersecurity story to life.
